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How to Create an Email List in LiveSend

Email lists are essential for organizing your contacts and running effective email marketing campaigns. This guide will walk you through the process of creating and managing an email list in LiveSend.

Creating a New List

  1. Log in to your LiveSend dashboard.
  2. Navigate to https://dashboard.livesend.email/lists
  3. Click on "Create List" or "Add New List"

Configuring List Settings

Identity

Fill in the following details:

  • Name: Give your list a descriptive name
  • Default From name: The name that will appear in the "From" field
  • From email: The email address that will be used to send emails
  • Sending Identity: Choose or create a sending identity

Contact Information

Enter your company's contact details:

  • Company / Organization
  • Phone
  • Email
  • Address (including Zip/Postal code, State/Province/Region, City, Country)
  • Home page (optional)

Subscription Settings

Configure how subscriptions are handled:

  • Send subscription confirmation email (Double Opt-In): Enable this for better list quality
  • Send unsubscribe notification: Choose whether to send a "Goodbye" email when someone unsubscribes
  • Send a final welcome email: Enable this to greet new subscribers

Adding Contacts to Your List

Once your list is created, you can add contacts in several ways:

Adding Contacts One by One

  1. Go to https://dashboard.livesend.email/lists/[YOUR_LIST_ID]/subscribers
  2. Click on "Add Subscriber" or "Create New Contact"
  3. Fill in the contact details and save

Importing Contacts in Bulk

  1. Navigate to https://dashboard.livesend.email/lists/[YOUR_LIST_ID]/subscribers/import2
  2. Choose your import method (CSV file, copy/paste, etc.)
  3. Map the fields from your import file to LiveSend fields
  4. Review and confirm the import

Best Practices

  • Always ensure you have permission to email the contacts you're adding
  • Regularly clean your list by removing inactive subscribers
  • Use segmentation to create more targeted sub-lists based on subscriber data or behavior

Conclusion

Creating and managing email lists in LiveSend is straightforward and offers powerful features for organizing your contacts. By following these steps, you can set up your lists efficiently and start building your email marketing strategy.

Remember to comply with email marketing laws and best practices when building and using your email lists.